Kitap 1
6.29
And things which are easy of accomplishment, for being easy they are possible; such things are those in which all, or most men, or those who are equals or inferiors have been successful. And things whereby they will gratify friends or incur the hatred of enemies. And all things that those whom they admire deliberately choose to do. And those things in regard to which they are clever naturally or by experience; for they hope to be more easily successful in them. And things which no worthless man would approve, for that makes them the more commendable. And things which they happen to desire, for such things seem not only agreeable, but also better.
6.30
Lastly, and above all, each man thinks those things good which are the object of his special desire, as victory of the man who desires victory, honor of the ambitious man, money of the avaricious, and so in other instances. These then are the materials from which we must draw our arguments in reference to good and the expedient.
7.1
But since men often agree that both of two things are useful, but dispute which is the more so, we must next speak of the greater good and the more expedient.
